Our Story...
How It All Started
I didn’t set out to make a hair product.
I just missed home — and for me, home is the ocean.
Every time I was by the water, my hair knew exactly what to do.
When I wore curls, they formed into soft, perfect ringlets.
When I had dreadlocks, they tightened without any help.
It felt like something was working with me.
Everything flowed.
So I started bottling that feeling. Literally.
Why the Ocean Matters
Every summer, I’d return to the East Coast to visit family and friends — and to float in the Atlantic.
The ocean has always been my reset.
When I’m in the water, I feel connected — to myself, to the land, to everything.
Water connects everything to everything.
I’d fill bottles with real saltwater and bring them back to Toronto.
Not to sell — just because it worked.
That water defined my curls.
Tightened my locks.
Made my hair feel cleaner, softer — like it had been somewhere real.
It made me feel like me again.
When Clients Started Noticing
There was no business plan. It was just how I grew up.
But then my clients started noticing.
When I used the ocean spray on their hair, they lit up.
Some were born near the sea. Others had never seen it.
But they felt something — that shift, that ease.
That salt-kissed softness you can’t fake.
That’s how Mermaid’s Tail was born.
The Professional Side
I’m a licensed hairstylist and barber with over 20 years of experience — most of it focused on dreadlocks.
I’ve tried everything. And I’ve seen what doesn’t work:
Products that claim to be “natural” but are packed with petroleum, fake fragrance, residue, or mystery ingredients.
And most of them? Not even made in Canada.
So I started asking better questions. I listened to my clients. And I got to work — blending, testing, adjusting.
Small-Batch, Purposeful Creation
On my days off, I’d be in my kitchen:
Music on, pets underfoot, tweaking formulas to help real people:
- An itchy scalp
- Dull roots
- Locks that wouldn’t hold
Each product answered a specific need. My clients were my testers. Their feedback shaped every recipe.
Eventually they started asking, “Can I buy this?”
Right after appointments, they wanted to take it home.
Something that worked. Something simple.
Something made by someone who actually knows hair.
What Mermaid’s Tail Stands For
That’s what Mermaid’s Tail became:
A one-stop shop for clean, Canadian dreadlock care — created and tested in the same space I work every day.
Everything I make uses ingredients I trust:
Atlantic sea salt, organic coconut oil, aloe vera, hibiscus, essential oils.
No petroleum. No fillers. No harsh chemicals.
Just clean, grounded formulas that leave your hair feeling healthy and alive.
There’s Something in the Water
There’s something about ocean water — maybe it’s the salt, maybe the ions, maybe the memory in it — that clears you.
Softens you. Resets you.
I’m just bottling a little bit of that, so you can carry it with you.
Built with Purpose
From the glass jars to the labels printed here in Canada, everything reflects what I care about:
Clarity. Simplicity. Doing things with purpose.
I don’t push products. I guide people.
If you read the testimonials, you’ll hear from the people who helped shape this line from the beginning.
They’re why Mermaid’s Tail exists at all.
Nobody else in Canada is doing what I do quite like this.
And I stand behind every single jar, bar, and spray — because I know exactly why I made it… and who it’s for.
In Case You’re Wondering Where to Start…
At Dread Love, my motto has always been:
“I help you look on the outside the way you feel on the inside.”
With Mermaid’s Tail, I want your hair to feel the way you want to look:
Natural. Grounded. Completely you.
Thanks for being here.
If something in this story resonates with you, start with the Sea Spray.
It’s where all of this began.
Proudly Canadian.